[excerpts from website]
In the ashes of the World Trade buildings, we saw a divided world. The years beyond 9/11 have not taken us to heaven, but have kept us from hell. Few strands of unity remain.
But, what if we made the world into a club? One with a common language. And no divides. One that was all-inclusive. Where you pay for membership, but get much more. One that unites the youth of the world in a common voice, and drives them to the sound of a single beat.
What if we created entertainment – exclusively for the world? Reggae music, films and programming that pull together cultures, suck the vacuums from the world’s spaces and embrace communities?
FRESHi is a 24/7 TV music and entertainment station, it’s a music-download site, it’s a club. FRESHi is all these things and more, because it’s a whole lifestyle. An exotic, multicultural lifestyle through which we can unite the world, one beat at a time…
… Reggae is a global culture that unites people in a common love. But it also makes a personal statement. For you. Its beat has driven your life. In your learning, your career, your love life, music has been the pulse that propelled you to new heights, an energising force that has defined you as a person. It was there, in your head, helping you fight your way through your first interview, insistent and powerful; maybe it was singing to you as you wept and rocked your first child.
At FRESHi, we share your passion. That’s why we set up the TV station. That’s why we’re offering downloads. Reggae is a big part of what our club is offering.
Yes, it’s a club, but it’s not a clique. Anyone can join. Yes, that includes you. Without even joining, you’ll get a huge variety and mix of cross-cultural TV programming in multiple languages, with subtitles if necessary – from business to education and, of course, great music and films.
t: Nigel,
+44 (0)1772 435827
m: 07527 954394
e: nigel@mightier-than.com